Lately I have been cultivating the habit of reading ingredient lists on products and getting more and more anxious everyday about their harmful chemical contents. Silicones, Sulphates, Parabens are common ingredients, just to name a few and all are highly notorious for their ill effects. A lot of people have been asking for natural and cruelty free recommendations so I was quite happy to come across Juicy Chemistry.
Today I am reviewing the very popular Patanjali Dant Kanti Toothpaste. Yeah.. yeah, its associated with Ramdev Baba and the humdrum around his FMCG Brand- Patanjali. Amidst all the noise with linked keywords like Propaganda, Yoga, Marketing gimmick, Ayurveda, Politics, Nepotism etc etc one cannot deny the fact that Patanjali rose to a Rs. 5,000-crore company in less than a decade, due to which other MNCs have been forced to shift focus on Ayurveda too. I have also mentioned this in the Ultra Blends post here. Hypothetically even if the associated keywords are true, the renewed interest in natural ingredients is a definite good thing! To be honest I would have never tried Dant Kanti but my Dentist recommended it!