Maybelline keeps reinventing its very popular and much-loved “Baby Lips” franchise with new packaging/ colour/ formula etc. at a pace that no one can keep up! Also goes out to show the present beauty-consumer’s insatiable appetite for the “New & Improved”! Admittedly I am also one of those consumer’s so I checked out the Grape Fruit variety of the Baby Lips Candy Wow.
This is one of the most popular series on this blog and I absolutely understand why! Nobody wants to waste their time and money on non- performing products. Great marketing can sell us air and the best of us will fall for it so here is an attempt to save you some money.